Storytelling and brain chemistry

At workshops I deliver about how to be an effective networker, I talk a bit about brain chemistry, and particularly about how the chemical Oxytocin is released by our brains and promotes caring and empathy towards others. This short YouTube video lays out some interesting research into this, and illustrates how effective storytelling drives this particular brain response:

If you are interested, here is a short article linked to the video from one of my favorite blogs, PsyBlog, that provides a bit more background and context.


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